Carlo L. Vivarelli

Carlo Vivarelli was a Swiss graphic designer and. Exponent of the movement of Konkrete Kunst and Swiss School. He used photography, photomontage, and typography tools to get combinations of shapes and colors according to a mathematical rigor inspired neocostruttivismo Russian.

Carlo L. Vivarelli

Carlo L. Vivarelli

Carlo L. Vivarelli

 

 

After completing his apprenticeship at a design studio in Zurich, Vivarelli moved to France, to Paris, where he studied with Paul Colin. Following is in Italy, in Milan, where in 1946 became the artistic director of Studio Boggeri. He returned to Zurich opened a studio on their own. Gets major commissions for exhibition stands and advertising campaigns for companies such as Philips, Roche, Glaxo and the institute of cosmetic dermatology.

Carlo L. Vivarelli

Carlo L. Vivarelli

 

In 1958 he won a competition organized by the Swiss television to design the new brand of the station. Also in 1958 he founded together with Josef Müller-Brockmann, Richard Paul Lohse, Hans Neuburg magazine Neue Grafik. The publications will go on for 18 issues from September 1958 until February 1965. Main objectives of the review will be to disseminate the new Swiss modern graphic design, comment influential works, and set up a table for discussion of spiritual principles and art of contemporary printmaking. In Zurich participated in the exhibition Konstruktive Grafik.

2017 History of Graphic Design

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